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Terraé
Brand Identity, Packaging & Creative Direction

Location

México City, México

Scope of Work
  1. Brand Identity

  2. Social & Brand Templates

  3. Packaging Design

  4. Uniform Design

  5. Creative Direction

  6. Ongoing Social Media

Terraé is grounded in the raw, honest nature of clay, where material, touch, and form come together. The brand centers around the idea of “hands and soul,” bringing focus to the craftsmanship behind each piece and the subtle imperfections that make it unique.

Our approach was to create a visual language that feels as considered and tactile as the product itself. We developed the brand identity, packaging, and uniforms, and led the creative direction and social media to shape a consistent, refined presence across all brand expressions.

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